Buzzing into action...
France-based restaurant performance solution, Malou, has successfully raised €10 million in a funding round led by Bertrand Jelensperger, founder of The Fork, along with support from SaaS B2B experts henQ, Bleu Capital, and former Lightspeed CPO, Jim Texier. The capital injection is earmarked to accelerate growth in the French market, bolster product functionality, and double the company’s workforce across various departments.
Founded in 2021, Malou initially operated as a digital marketing agency for restaurants, integrating various online platforms into a centralized hub. The platform has since evolved into a robust SaaS model employing AI and automation to analyze and respond to customer reviews intelligently, generate social media content, and maintain consistent information across channels.
With plans to expand globally, Malou will target key markets in London, Europe, the Middle East, and focus on New York City in the US. The funds will also facilitate key hires in technology, engineering, sales, and marketing.
Malou boasts over 2,000 restaurant customers in 12 countries, including renowned establishments like Bagatelle Group, Krispy Kreme, and Jean-George Group’s Tin Building marketplace in New York City. Louiza Hacene, co-founder and CEO, expressed excitement about the new funding, emphasizing Malou’s commitment to enhancing restaurant online presence and relationships with customers. The investment positions Malou to further innovate its product, expand its team, and establish a stronger foothold in the UK and the US markets.
By Proptechbuzz
By Ravi Kumar
