Pronto Housing, a leading provider of software solutions simplifying complex affordable housing processes, has successfully secured $3 million in its latest funding round. The investment comes from a distinguished group of affordable housing leaders, including contributors such as Infinity Capital Partners, MRK Partners, and Icon National. With this infusion of capital, Pronto Housing’s total funding to date reaches $9.5 million, driving its commitment to revolutionizing the future of affordable housing through innovative software solutions.
In this funding round, key figures such as Infinity Capital Partners CIO Greg Jones, MRK Partners Principal Sydne Garchik, and Icon National CEO Justin Kreuger have joined Pronto Housing’s Advisory Board alongside industry experts like Simpson Impact Strategies Founder Bob Simpson and Patrick Kehoe, COO of Nava and former COO of VTS.
Christine Wendell, CEO & Co-Founder of Pronto Housing, emphasized the historical challenges associated with cumbersome, manual, and paper-driven affordable housing processes. She highlighted Pronto’s success in streamlining resident qualification processes across 18 states, expressing excitement about scaling further to impact more residents and property teams while expanding product offerings.
Greg Jones of Infinity Capital Partners emphasized the importance of operational efficiencies in the multifamily sector, endorsing Pronto as the solution to streamlining compliance through automation.
Founded in 2020 by Wendell and KC Crosby, Pronto Housing addresses the housing instability faced by over 11 million Americans by automating compliance for U.S. affordable housing programs. The platform eliminates manual data entry, enhances transparency for property teams and renters, and accelerates lease-up processes for property teams.
Sydne Garchik of MRK Partners predicted that Pronto’s technology solution would be a game-changer within the affordable housing industry, citing efficiency increases and anticipating ongoing innovation from the founders.
For property teams, Pronto Housing’s market-leading tools expedite lease-ups by over five times the traditional compliance process. Current and prospective residents benefit from a quick, painless application process and automated information gathering.
Pronto Housing’s continued investor support includes backing from PSP Growth, Fifth Wall, Wilshire Lane Partners, Nine Four Ventures, Essence Development, Asland Capital, and others. This funding round further solidifies Pronto Housing’s position as a leader shaping the future of affordable housing through software solutions.
About Pronto Housing:
Pronto Housing provides software solutions to simplify affordable housing processes. Founded in 2020 by Christine Wendell and KC Crosby, Pronto has become the market-leading compliance solution in affordable housing, with customers nationwide
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