Propsoch, an emerging startup in property analytics, has raised $500,000 in a pre-seed funding round. The investment was led by family office arms of the Godrej and Vakil Groups and will support Propsoch’s growth efforts in the Mumbai and Pune markets, alongside enhancing operations in Bengaluru.
Founded by Ashish Acharya and Ravi Agrawal, Propsoch aims to address transparency issues in India’s real estate market, helping homebuyers make informed decisions. The startup’s current investors include former Godrej Properties CEO Mohit Malhotra and Bhaskar Bhat, former managing director of Titan Company.
Propsoch Co-founder Ashish Acharya said the company is focused on offering transparency to homebuyers during significant purchasing decisions. “Our goal is to address the information gap for homebuyers, providing clarity in an often opaque process,” Acharya stated.
In support of Propsoch’s mission, Godrej Properties’ Executive Chairman Pirojsha Godrej noted that the company’s data-driven approach complements Godrej’s emphasis on transparency and consumer-centric solutions.
Vakil Housing Development Director Mohammed Arif Vakil praised Propsoch for providing unbiased, comprehensive insights to homebuyers, enabling more informed decision-making in the competitive real estate market.
Growth in India’s Proptech Sector
India’s proptech sector has been expanding, driven by a demand for efficiency and transparency in real estate. According to DART Consulting, the industry is projected to grow by 12% between 2023 and 2027, with funding exceeding $4 billion in 2023 alone.
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By Proptechbuzz
By Ravi Kumar